ASSESSMENT OF THE LIBRARY INFORMATION SERVICE (MODERN PROBLEMS OF LIBRARY AND INFORMATION SERVICES) (41-44)

ASSESSMENT OF THE LIBRARY INFORMATION SERVICE (MODERN PROBLEMS OF LIBRARY AND INFORMATION SERVICES) (41-44)

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Дата публикации статьи в журнале: 2020/10/12
Название журнала: Американский Научный Журнал, Выпуск: 41, Том: 3, Страницы в выпуске: 41-44
Автор:
Baku, Baku State University, Associate Professor, Doctor of Philosophy
https://orcid.org/orcid-search/search?searchQuery=0000-0001-5577-4773
Автор: Mammadov Mehmanalı Akbar Oqlu
Baku, Baku State University, Associate Professor, Doctor of Philosophy
Автор:
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Анотация: It is known that the pricing policy in marketing activities includes the base price, the contract price, the variable price, the transaction price, the current price, the discount price, etc., combines pricing methods. Libraries can use all pricing methods depending on the general information market environment. Prices for paid library and information services, first of all, the volume and intensity of demand for the corresponding services, the quality and efficiency of services (efficiency, completeness, relevance, etc.), the cost of their development, the total amount of advertising costs, features of the service market, prices in other competitive markets. , the cost of labor incentives, wear and tear of equipment and, finally, income, profit, etc. is determined taking into account factors. It is known that the same costs arise for unpaid services. Undoubtedly, the formation of prices depends on the technology of preparing the corresponding services in each library and library system, the professional level of the staff and the general condition of the material and technical base of the library. For these reasons, it is not yet possible to establish a single price for the same service for all libraries. Currently, the most widely used pricing method in libraries is the average cost + profit method. The profit margin with this pricing method can be calculated from 20% to 50% of the average cost. This method dates back to Soviet times and does not meet modern requirements. From this point of view, the need to develop a unified methodology for assessing library and information activities remains relevant. The opinions of world famous experts in this area are also analyzed.
Ключевые слова: information market  information price  information service  library and information service              
DOI:
Данные для цитирования: Kazimi Parviz Firudin Oqlu Mammadov Mehmanalı Akbar Oqlu . ASSESSMENT OF THE LIBRARY INFORMATION SERVICE (MODERN PROBLEMS OF LIBRARY AND INFORMATION SERVICES) (41-44). Американский Научный Журнал. Социологические науки. 2020/10/12; 41(3):41-44.

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